MXLink’s take on covering SMX World Championship Rounds 2 and 3 having covered World Championships in Europe for 10+ years. Straight up – the different experiences producing content on any given World Championship is unique to racing action, rider’s, and venues – covering AMA SX450 and SX250 at San Diego and Anaheim 2 was another level entirely.
SMX World Championship Round 3 Anaheim 2 at Angel Stadium – film pre main. Film: MXLink.
Rolling off knowledge gained on producing visual and written content at MXGP’s since 2016, to compiling back-end film stories on rider’s racing WMX and World WCR, to creating content on rider’s racing Enduro World Championship Round in Italy and WSBK/World WCR Final Round in Spain in ‘025 – delivering optimum coverage of rider’s racing America’s premier SMX World Championship meant raising the bar yet again, in a changing global economy for sport.
Specifically, the opportunity to gain access to rider’s for interviews, photos, track visuals, and paddock shots on Friday’s Media Day allowed content creatives open-gate to showcase their work to fans, follower’s, and viewer’s pre-racing. Then, Saturday’s schedule starting with track walk, Qualifying at 9.30am, Heat Races at 4.00pm, LCQ’s, 250 and 450 Mains provided Media the opportunity to capture track action and crowd appreciation within the electrifying atmosphere of Snapdragon and Angel stadiums.
SMX World Championship Round 2 San Diego – Media Day Film: MXLink.
Without a doubt, the stadium venues add a magical air of excitement for fans seated to watch Supercross Live. From seats on levels 2-4 providing near full track views, to commentary screened pre and post racing, to the ease of grabbing a bite to eat and having it delivered to your seat – crowds sit back and enjoy the show. As dusk settles in and gate-drops are ready, the up-tick of vocals from the crowd intensifies – cheering for their favourite rider and reacting to passes made or not – making the whole day a surreal experience for fans and Media alike.
Yes, covering SMX World Championship at Rounds 2 and 3 was an opportunity not to be missed – with valuable insight gained on the sustainability of the sport. The slick schedule run by Feld provides fans and Media an experience to witness how rider’s showcase their ability to race on tracks designed to challenge their technical skills, speed and endurance from one Round to the next. It’s fun to watch, exciting to capture on film, and hooks each and everyone watching right up to the chequered flag.
Header photo: SMX World Championship Round 2 ay San Diego. Image: MXLink.
Words: Sharon Cox.
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